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Article: Asceno Our Story

Asceno Our Story

Asceno Our Story

 

OUR ETHOS

ASCENO is a Resort and Ready to wear brand with a heritage in sleepwear.

Comfort, Ease, Versatility, and Responsibility are at the core of all that we do.

 

OUR HISTORY

Founded in 2014, Lauren Leask and Poppy Sexton-Wainwright set out to create

a brand that allowed a woman to be the purest version of herself -

relaxed, carefree and confident. Our heritage is in silk pyjamas and the relaxed,

effortless energy one has when wearing them, whether entertaining at home,

away on holiday, or for an evening out with friends.

 

We are considered in all that we do. This idea weaves through every aspect of

our process. Designs are modern but timeless. We create versatile styles that

withstand the test of wardrobe time. We produce in an ethical and responsible

way and are committed to moving further along the path to a sustainable future.

We produce in small production runs to reduce excess and waste.

 



OUR STORY

 

AND OUR FUTURE

AND OUR FUTURE

 

 

It is important to stimulate the brain and get creative which is very important to your overall health. Get back into painting, drawing, or any other hobbies suited for home whilst staying indoors.

 

AND OUR FUTURE



 

ASCENO is a Resort and Ready-to-Wear brand with a heritage

in sleepwear. Comfort, Ease, Versatility, and Responsibility

are at the core of all that we do.

ASCENO is a Resort and Ready-to-Wear brand with a heritage

in sleepwear. Comfort, Ease, Versatility, and Responsibility

are at the core of all that we do.


ASCENO is a Resort and Ready-to-Wear brand with a heritage in sleepwear. Comfort, Ease, Versatility, and Responsibility are at the core of all that we do.



 

OUR STORY

Founded in 2014, ASCENO founders Lauren Leask and Poppy Sexton-Wainwright set out to create a brand that allowed a woman to be the purest version of herself - relaxed, carefree, and confident. Our heritage is in silk pyjamas and the relaxed, effortless energy one has when wearing them. Whether entertaining at home, away on holiday, or for an evening out with friends we have you covered, literally.

Designs are modern yet timeless, withstanding the test of wardrobe time. Versatility is at the core of what we do so you can buy well and buy less. We produce in an ethical and responsibly way and are committed to moving ever further along the path to a sustainable future. We produce in small production runs to reduce excess and waste.

 

OUR STORY

Founded in 2014, ASCENO founders Lauren Leask and Poppy Sexton-Wainwright set out to create a brand that allowed a woman to be the purest version of herself - relaxed, carefree, and confident. Our heritage is in silk pyjamas and the relaxed, effortless energy one has when wearing them. Whether entertaining at home, away on holiday, or for an evening out with friends we have you covered, literally.

Designs are modern yet timeless, withstanding the test of wardrobe time. Versatility is at the core of what we do so you can buy well and buy less. We produce in an ethical and responsibly way and are committed to moving ever further along the path to a sustainable future. We produce in small production runs to reduce excess and waste.

 

OUR STORY

Founded in 2014, ASCENO founders Lauren Leask and Poppy Sexton-Wainwright set out to create a brand that allowed a woman to be the purest version of herself - relaxed, carefree, and confident. Our heritage is in silk pyjamas and the relaxed, effortless energy one has when wearing them. Whether entertaining at home, away on holiday, or for an evening out with friends we have you covered, literally.

Designs are modern yet timeless, withstanding the test of wardrobe time. Versatility is at the core of what we do so you can buy well and buy less.

 



 

VERSATILE STYLE

 

We recognise the need for clothes that not only feel great but are versatile enough to suit any occasion. Our clothes can be worn in the city, at home, on vacation and to parties. If you can't wear it in a multitude of settings you won't find it in our collections. We love being able to throw on an outfit and go anywhere with confidence and ease. We strive to make it easier for women to dress confidently no matter the occasion.

 

 

 

VERSATILE STYLE

 

We recognise the need for clothes that not only feel great but are versatile enough to suit any occasion. Our clothes can be worn in the city, at home, on vacation and to parties. If you can't wear it in a multitude of settings you won't find it in our collections. We love being able to throw on an outfit and go anywhere with confidence and ease. We strive to make it easier for women to dress confidently no matter the occasion.

 

 

 

VERSATILE STYLE

 

We recognise the need for clothes that not only feel great but are versatile enough to suit any occasion. Our clothes can be worn in the city, at home, on vacation and to parties. If you can't wear it in a multitude of settings you won't find it in our collections. We love being able to throw on an outfit and go anywhere with confidence and ease. We strive to make it easier for women to dress confidently no matter the occasion.

 





 

NATURAL FABRICS

 

We only use 100% natural fabrics which are more environmentally responsible. We know that if it came from the earth it can go back to the earth. We use organic linens and cottons and responsibly sourced organic silk. We will be launching many more sustainable fabrics in our upcoming collections including organic and responsible bamboo silk. We test every fabric for its hand-feel, durability, and design. As more sustainable options and technologies become available we are committed to integrating them into our collections.

 

 

 

NATURAL FABRICS

 

We only use 100% natural fabrics which are more environmentally responsible. We know that if it came from the earth it can go back to the earth. We use organic linens and cottons and responsibly sourced organic silk. We will be launching many more sustainable fabrics in our upcoming collections including organic and responsible bamboo silk. We test every fabric for its hand-feel, durability, and design. As more sustainable options and technologies become available we are committed to integrating them into our collections.  

 

NATURAL FABRICS

 

We only use 100% natural fabrics which are more environmentally responsible. We know that if it came from the earth it can go back to the earth. We use organic linens and cottons and responsibly sourced organic silk. We will be launching many more sustainable fabrics in our upcoming collections including organic and responsible bamboo silk. We test every fabric for its hand-feel, durability, and design. As more sustainable options and technologies become available we are committed to integrating them into our collections.

 

 


 

RELAXED SILHOUETTES

 

Our designs are relaxed yet elegant. Silhouettes are simple, chic and effortless. There is an easy luxury to our style with uncompromising attention to detail. Our commitment to design, fit, and construction ensures exceptional comfort and quality.

 

 

 

VERSATILE STYLE

 

We recognise the need for clothes that not only feel great but are versatile enough to suit any occasion. Our clothes can be worn in the city, at home, on vacation and to parties. If you can't wear it in a multitude of settings you won't find it in our collections. We love being able to throw on an outfit and go anywhere with confidence and ease. We strive to make it easier for women to buy well and buy less.

 

 

RELAXED SILHOUETTES

 

Our designs are relaxed yet elegant. Silhouettes are simple, chic and effortless. There is an easy luxury to our style with uncompromising attention to detail. Our commitment to design, fit, and construction ensures exceptional comfort and quality.

 


 

 

Our silks, linens and swimwear are created to live as an essential

in your wardrobe for many years to come. Discover our top tips of

how to care for your ASCENO pieces so they are made to last.

 

 

 

 

"Our clothing is designed to be functional and made to be lived in. Providing women with items that can be worn as wardrobe staples for years to come."

 

 

It is important to stimulate the brain and get creative which is very important to your overall health. Get back into painting, drawing, or any other hobbies suited for home whilst staying indoors.

 

 

Our silks, linens and swimwear are created to live as an essential

in your wardrobe for many years to come. Discover our top tips of

how to care for your ASCENO pieces so they are made to last.


 

OUR INSPIRATIONS

 

At ASCENO we are inspired by women and their powerful femininity. We love when you can see that a woman is confident in who she is, and when she allows that confidence to shine through in all that she does. We want women to wear our clothes, and not to be worn by them.

 

 

 

RELAXED SILHOUETTES

 

Our designs are relaxed yet elegant. Silhouettes are simple, chic and effortless. There is an easy luxury to our style with uncompromising attention to detail. Our commitment to design, fit, and construction ensures exceptional comfort and quality.

 

 

 

LOVELY RITUALS

"My favourite skincare brand is de Mamiel. Each product is handmade and contains 100% natural and organic ingredients. I use the seasonal facial oil every night before bed, it is the ultimate in self indulgence! Feeling good on the outside is key to keeping healthy on the inside.

I also love to take baths when time allows with essential oils, salts, candles and a yoga nirdri to relax to. It helps me to be present, clear my busy brain and give my head some much needed space."

 



AS SEEN ON


OUR MUSES

 

 

"Our clothing is designed to be functional and made to

be lived in. Providing women with items that can be

worn as wardrobe staples for years to come."

 

It is important to stimulate the brain and get creative which is very important to your overall health. Get back into painting, drawing, or any other hobbies suited for home whilst staying indoors.

 

 

It is important to stimulate the brain and get creative which is very important to your overall health. Get back into painting, drawing, or any other hobbies suited for home whilst staying indoors.

 

 

Our silks, linens and swimwear are created to live as an essential

in your wardrobe for many years to come. Discover our top tips of

how to care for your ASCENO pieces so they are made to last.

 

 

"Our clothing is designed to be functional and made to

be lived in. Providing women with items that can be

worn as wardrobe staples for years to come."

 

It is important to stimulate the brain and get creative which is very important to your overall health. Get back into painting, drawing, or any other hobbies suited for home whilst staying indoors.

 

 

It is important to stimulate the brain and get creative which is very important to your overall health. Get back into painting, drawing, or any other hobbies suited for home whilst staying indoors.

"Our clothing is designed to be functional and made to be lived in. Providing women with items that can be worn as wardrobe staples for years to come."




 

MEDITATION & YOGA

"I start every morning by meditating on 'breathe of fire' for two minutes. It is a powerful breathe that allows you to release and set intentions for the day. I follow this with 10 minutes of Kundalini Yoga to rebalance and energise. My absolute favourite instructor is Lucy Keaveney. After my practice with Lucy, I feel lighter and brighter. Zephyr Wildman is my go to when I am looking for a slower practice. Her classes are transformational to my mood."  

 

 

 

OUR INSPIRATIONS

 

At ASCENO we are inspired by women and their powerful femininity. We love when you can see that a woman is confident in who she is, and when she allows that confidence to shine through in all that she does. We want women to wear our clothes, and not to be worn by them.

 

 

 

 

 

OUR INSPIRATIONS

 

At ASCENO we are inspired by women and their powerful femininity. We love when you can see that a woman is confident in who she is, and when she allows that confidence to shine through in all that she does. We want women to wear our clothes, and not to be worn by them.

 




OUR MUSES

 


Amber Valletta

Sade

Lauren Hutton

Zoe Kravitz


 

Amber Valetta

 

Sade


 

Zoe Kravitz

 

Lauren Hutton

 

#ASCENOGIRLS

We invite you to join us, to be one of us, relax with us, laugh with us, dance with us. We believe that a community of supportive women breeds confidence. Genuine friendship, honest communication and real experiences are the essence of who we are. Founded by best friends, we strive to build a positive community around us. At ASCENO, and our wide communities, we are a group of friends moving towards the same goal.

 

 

 

#ASCENOGIRLS

 

We invite you to join us, to be one of us, relax with us, laugh with us, dance with us. We believe that a community of supportive women breeds confidence. Genuine friendship, honest communication and real experiences are the essence of who we are. Founded by best friends, we strive to build a positive community around us. At ASCENO, and our wide communities, we are a group of friends moving towards the same goal.

 

 

 

#ASCENOGIRLS

We invite you to join us, to be one of us, relax with us, laugh with us, dance with us. We believe that a community of supportive women breeds confidence. Genuine friendship, honest communication and real experiences are the essence of who we are. Founded by best friends, we strive to build a positive community around us. At ASCENO, and our wide communities, we are a group of friends moving towards the same goal.

 




 

A SUSTAINABLE FUTURE

 

At ASCENO we are committed to creating a more sustainable existence.

We believe it is our responsibility as a consumer business to to produce

as ethically as possible. It will not always be perfect, but we are committed

to making the necessary changes to reduce any negative impact as quickly

as we are able. 

 

 

From our fabric selection to our production techniques, we are as

responsible and sustainable in our choices as the industry currently allows.

All of our packaging is 100% recyclable and reusable and is sustainably

and responsibly sourced.

 

All printing is done on carbon neutral paper which is manufactured

using de-inked pulp from 100% recycled fibre.

 

We commit to having an open and honest dialogue about our successes

and our challenges as we move on our path to being a fully sustainable

brand. We invite you to join us on this journey. If you have any questions

or suggestions please do not hesitate to email us at concierge@asceno.com.

 

Founders,

Lauren & Poppy x

 



OUR WOMEN

 


Mouji Longhi

Noella Coursaris

Laetitia Rouget

Fran Hickman




 

A NOTE FROM OUR FOUNDERS

 

We believe it is our responsibility as a consumer business to produce as ethically as possible. It will not always be perfect, but we are committed to making the necessary changes to reduce any negative impact.

From our fabric selection to our production techniques, we are as responsible and sustainable in our choices as the industry currently allows. All of our packaging is 100% recyclable and reusable and is sustainably and responsibly sourced.

All printing is done on carbon neutral paper which is manufactured using de-inked pulp from 100% recycled fibre. We commit to having an open and honest dialogue about our successes and our challenges as we move on our path to being a full sustainable brand. We invite you to join us on this journey. If you have any questions or suggestions please do not hesitate to email us at concierge@asceno.com

 

Lauren and Poppy x

 

 

A NOTE FROM OUR FOUNDERS

 

We believe it is our responsibility as a consumer business to produce as ethically as possible. It will not always be perfect, but we are committed to making the necessary changes to reduce any negative impact.

From our fabric selection to our production techniques, we are as responsible and sustainable in our choices as the industry currently allows. All of our packaging is 100% recyclable and reusable and is sustainably and responsibly sourced.

All printing is done on carbon neutral paper which is manufactured using de-inked pulp from 100% recycled fibre. We commit to having an open and honest dialogue about our successes and our challenges as we move on our path to being a full sustainable brand. We invite you to join us on this journey. If you have any questions or suggestions please do not hesitate to email us at concierge@asceno.com

 

Lauren and Poppy x

 

Mouji Longhi

 

Noella Coursaris


 

Fran Hickman

 

Laetitia Rouget


 

MEDITATION & YOGA

"I start every morning by meditating on 'breathe of fire' for two minutes. It is a powerful breathe that allows you to release and set intentions for the day. I follow this with 10 minutes of Kundalini Yoga to rebalance and energise. My absolute favourite instructor is Lucy Keaveney. After my practice with Lucy, I feel lighter and brighter. Zephyr Wildman is my go to when I am looking for a slower practice. Her classes are transformational to my mood."  

 

 

 

OUR INSPIRATIONS

 

At ASCENO we are inspired by women and their powerful femininity. We love when you can see that a woman is confident in who she is, and when she allows that confidence to shine through in all that she does. We want women to wear our clothes, and not to be worn by them.

 

A NOTE FROM OUR FOUNDERS

We believe it is our responsibility as a consumer business to produce as ethically as possible. It will not always be perfect, but we are committed to making the necessary changes to reduce any negative impact.

From our fabric selection to our production techniques, we are as responsible and sustainable in our choices as the industry currently allows. All of our packaging is 100% recyclable and reusable and is sustainably and responsibly sourced.

We invite you to join us on this journey.

Lauren and Poppy x

 

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